our mission

Who We Are

Navy & Nice was founded by a U.S. Navy veteran who believes the sea teaches more than duty — it teaches pride, resilience, and humor. Our brand is built for sailors, veterans, and Navy supporters who know that being part of the Navy isn’t just a chapter — it’s a lifelong identity. Every product we create celebrates the bond, grit, and laughter shared across the world’s oceans.

Why We Do This

Serving in the Navy means being part of something bigger than yourself — a crew, a mission, and a legacy. At Navy & Nice, we create apparel that keeps that spirit alive long after the uniform comes off. Our designs honor the inside jokes, the saltwater stories, and the moments only shipmates understand. We do this to help you wear your pride and remember that once you’ve sailed with the best, you’re always part of the family.

Our Mission

Our mission is to blend Navy pride with everyday comfort and humor. Through quality designs and authentic storytelling, Navy & Nice keeps the Navy’s spirit alive — bold, honorable, and a little mischievous. We’re dedicated to giving back to the veteran community, supporting Navy-focused charities, and reminding everyone that service never goes out of style — it just gets a little nicer.